Impact of Digital Platform on Film Industry: A Systematic Literature Review
Abstract
The development of digital platforms has brought fundamental changes to the global film industry, compelling filmmakers and industry stakeholders to adapt to production, distribution, and consumption logics that are increasingly driven by technology, data, and algorithms. This study aims to systematically analyze the existing literature on the impact of digital platforms on the film industry through a Systematic Literature Review (SLR) approach, following the PRISMA (Preferred Reporting Items for Systematic Reviews and Meta-Analyses) guidelines. A total of 15 relevant journal articles were selected and analyzed to identify key patterns, dominant themes, and research gaps within the scholarship on digital platforms and the film industry. The synthesis of the literature reveals that the film industry has actively adopted digital platforms across three main dimensions: distribution, audience, and economic structures. Digital platforms provide significant opportunities for expanding global distribution reach, increasing flexibility in release models, and improving the efficiency of production and marketing costs. Overall, this study offers a comprehensive overview of how digital platforms have reshaped the structure and dynamics of the film industry, not merely as technological tools but as influential economic and cultural infrastructures. The findings contribute theoretically by integrating diverse perspectives on platform-driven transformations in the film industry and practically by providing a foundation for the development of more sustainable adaptation strategies for filmmakers and industry practitioners.
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DOI: http://dx.doi.org/10.17576/ebangi.2026.2301.18
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